{"id":249,"date":"2021-04-25T07:42:00","date_gmt":"2021-04-25T07:42:00","guid":{"rendered":"https:\/\/suvremene-teme.vern.hr\/?p=249"},"modified":"2026-04-24T08:21:49","modified_gmt":"2026-04-24T08:21:49","slug":"mrznja-ili-ljubav-na-facebooku-analiza-sentimenta-korisnickih-komentara","status":"publish","type":"post","link":"https:\/\/suvremene-teme.vern.hr\/en\/mrznja-ili-ljubav-na-facebooku-analiza-sentimenta-korisnickih-komentara\/","title":{"rendered":"Mr\u017enja ili ljubav na Facebooku: Analiza sentimenta korisni\u010dkih komentara"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Izvorni znanstveni \u010dlanak<br><a href=\"https:\/\/doi.org\/10.46917\/st.12.1.2\">https:\/\/doi.org\/10.46917\/st.12.1.2<\/a><\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Abstract<\/h6>\n\n\n\n<p class=\"wp-block-paragraph\">Oslanjaju\u0107i se na ideju kako internet i dru\u0161tvene mre\u017ee mogu pove\u0107ati uklju\u010divanje gra\u0111ana u politiku, u ovom radu poku\u0161avamo odgovoriti koji je dominantan sentiment komentara koje korisnici objavljuju na Facebook stranicama politi\u010dara na funkcijama. <br>Kako bi odgovorili na ovo pitanje, najprije je provedena ra\u010dunalna analiza sentimenta u program NVivo na gotovo 44.000 komentara objavljenih na fan stranici biv\u0161eg ameri\u010dkog predsjednika Baracka Obame. Drugo, provedena je analiza sadr\u017eaja 2.411 komentara, objavljenih na Facebook stranici biv\u0161eg hrvatskog predsjednika Ive Josipovi\u0107a. Rezultati ra\u010dunalne analize sentimenta pokazali su kako su komentari koje gra\u0111ani ostavljaju ve\u0107inom neutralni i pozitivni, dok je negativnih komentara u Obaminom slu\u010daju bilo najmanje. Rezultati analize sadr\u017eaja u Josipovi\u0107evu slu\u010daju tako\u0111er su pokazali kako su analizirani komentari bili prete\u017eito pozitivni.<br>Nadalje, nalazi otkrivaju kako su Obama i Josipovi\u0107 koristili Facebook prvenstveno za komunikaciju \u201codozgo prema dolje\u201d (top-down), dok je interaktivni element dru\u0161tvene mre\u017ee u potpunosti zapostavljen, pa tako Obama i njegov tim, kao i Josipovi\u0107 i njegov tim, nisu odgovarali na komentare niti su sudjelovali u raspravama.<\/p>\n\n\n\n<div class=\"wp-block-file\"><a id=\"wp-block-file--media-688ebbf9-e4a6-4fa5-99ee-22cc49c08f5a\" href=\"https:\/\/suvremene-teme.vern.hr\/wp-content\/uploads\/2022\/04\/ST_12_2021_Haters-vs.-lovers-on-Facebook.pdf\">Full article<\/a><a href=\"https:\/\/suvremene-teme.vern.hr\/wp-content\/uploads\/2022\/04\/ST_12_2021_Haters-vs.-lovers-on-Facebook.pdf\" class=\"wp-block-file__button\" download aria-describedby=\"wp-block-file--media-688ebbf9-e4a6-4fa5-99ee-22cc49c08f5a\">Download<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Izvorni znanstveni \u010dlanakhttps:\/\/doi.org\/10.46917\/st.12.1.2 Sa\u017eetak Oslanjaju\u0107i se na ideju kako internet i dru\u0161tvene mre\u017ee mogu pove\u0107ati uklju\u010divanje gra\u0111ana u politiku, u ovom radu poku\u0161avamo odgovoriti koji je dominantan sentiment komentara koje korisnici objavljuju na Facebook stranicama politi\u010dara na funkcijama. Kako bi odgovorili na ovo pitanje, najprije je provedena ra\u010dunalna analiza sentimenta u program NVivo na gotovo&#8230;<\/p>","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[11],"tags":[32,33,36,35,34],"coauthors":[37],"class_list":["post-249","post","type-post","status-publish","format-standard","hentry","category-11","tag-analiza-sentimenta","tag-barack-obama","tag-digitalna-participacija","tag-facebook","tag-interaktivnost"],"_links":{"self":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts\/249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/comments?post=249"}],"version-history":[{"count":4,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts\/249\/revisions"}],"predecessor-version":[{"id":997,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts\/249\/revisions\/997"}],"wp:attachment":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/media?parent=249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/categories?post=249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/tags?post=249"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/coauthors?post=249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}