{"id":1329,"date":"2023-12-27T16:47:25","date_gmt":"2023-12-27T16:47:25","guid":{"rendered":"https:\/\/suvremene-teme.vern.hr\/?p=1329"},"modified":"2023-12-27T17:56:15","modified_gmt":"2023-12-27T17:56:15","slug":"uloga-umjetne-inteligencije-u-stvaranju-medijskog-sadrzaja","status":"publish","type":"post","link":"https:\/\/suvremene-teme.vern.hr\/en\/uloga-umjetne-inteligencije-u-stvaranju-medijskog-sadrzaja\/","title":{"rendered":"The role of artificial intelligence in media content creation"},"content":{"rendered":"<p>Pregledni rad: <a href=\"https:\/\/doi.org\/10.46917\/st.14.1.3\">https:\/\/doi.org\/10.46917\/st.14.1.3<\/a><\/p>\n\n\n\n<p>Digitization and the development of artificial intelligence tools have\nrevolutionized numerous spheres, particularly in communication.\nWhile media content was previously exclusively created by individuals,\ntoday there are various linguistic, visual, voice, and video tools that\neffortlessly generate content ready for distribution and consumption.\nAI, as such, is already significantly transforming media and\ncommunication, and with the advancement of technology, further\nchanges in media content creation will arise. Although the topic of\nartificial intelligence is increasingly the focus of scientific research, there\nis a lack of literature in Croatian that summarizes the main aspects of\nthe role of artificial intelligence in media content creation. This paper,\ntherefore, provides an overview of the field and offers perspectives for\nfuture implementation of artificial intelligence in the context of content\ncreation and communication on social media.<\/p>\n\n\n\n<p><a href=\"https:\/\/suvremene-teme.vern.hr\/wp-content\/uploads\/2023\/12\/ST-2023_Uloga-umjetne-inteligencije-u-stvaranju-medijskog-sadrzaja.pdf\">Full article<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Digitization and the development of artificial intelligence tools have\nrevolutionized numerous spheres, particularly in communication.\nWhile media content was previously exclusively created by individuals,\ntoday there are various linguistic, visual, voice, and video tools that\neffortlessly generate content ready for distribution and consumption.\nAI, as such, is already significantly transforming media and...<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[621],"tags":[639,636,640,638,637],"coauthors":[590],"class_list":["post-1329","post","type-post","status-publish","format-standard","hentry","category-621","tag-drustveni-mediji","tag-generativna-umjetna-inteligencija","tag-primjena-alata-umjetne-inteligencije","tag-stvaranje-medijskog-sadrzaja","tag-umjetna-inteligencija"],"_links":{"self":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts\/1329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/comments?post=1329"}],"version-history":[{"count":3,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts\/1329\/revisions"}],"predecessor-version":[{"id":1354,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/posts\/1329\/revisions\/1354"}],"wp:attachment":[{"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/media?parent=1329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/categories?post=1329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/tags?post=1329"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/suvremene-teme.vern.hr\/en\/wp-json\/wp\/v2\/coauthors?post=1329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}